Overview
What is Alida CXM?
Alida CXM (formerly Vision Critical) is designed to enable users to listen to direct & indirect sources of customer feedback, perform automated actions on collected feedback and have complete visibility into key customer experience metrics so users can create exemplary…
Not a great panel management tool
Vice President Of Market Research
A nice alternative if you have simple needs
Vision Critical -- A great resource for any market research department
Great product, once you get the hang of it
A Critique, Visualized
Excellent Survey and Panel tool
Pricing
What is Alida CXM?
Alida CXM (formerly Vision Critical) is designed to enable users to listen to direct & indirect sources of customer feedback, perform automated actions on collected feedback and have complete visibility into key customer experience metrics so users can create exemplary customer experiences day…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Integrations
- Competitors
- Tech Details
What is Alida CXM?
Alida CXM Video
Alida CXM Integrations
- Salesforce Sales Cloud
- SAP CRM discontinued
- Tableau Desktop
- Adobe Marketo Engage
- Zendesk Suite
- Calendly
- The Okta Identity Cloud
- Klaviyo
- Veeva CRM
- AppDirect Monetization Suite
- Campaign Monitor by Marigold
- monday.com
- Oracle PeopleSoft HCM
- Intercom
- ServiceNow Customer Service Management
- Twilio Segment
- Squarespace
- Pipedrive
- Oracle Fusion Service
- Sugar Sell (SugarCRM)
- Oracle Siebel CRM
- Freshservice
- Freshdesk
- ADP Workforce Now
- NICE CXone
- SAP SuccessFactors
- New Relic
- Wufoo
- Mailchimp
- Namely
- Salesforce Marketing Cloud
- Agile CRM
- Adobe Commerce (Magento Commerce)
- Adobe Experience Cloud
- Microsoft Dynamics 365 ERP
- Virtual Incentives
- Hubspot
- Qualtrics XM
- Momentive (SurveyMonkey)
- BMC Remedy
- Epicor
Alida CXM Competitors
Alida CXM Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Comparisons
Compare with
Reviews and Ratings
(15)Community Insights
- Business Problems Solved
- Pros
- Cons
Users have found value in using VC as a versatile survey tool for gathering consumer opinions and behaviors related to specific artists, music, and potential marketing opportunities. This has proven helpful in planning successful product releases and obtaining specific feedback after recent launches. In addition to this, VC has been utilized by researchers to conduct regular tracking studies and fulfill ad-hoc requests from internal clients. The program's ability to quickly and cost-effectively field requests without the need for purchasing sample from third parties has been particularly appreciated.
The Sparq platform within VC has also allowed users to manage consumer insights communities and survey viewers on various topics such as programming, marketing, and advertising. Multiple researchers across different departments have benefited from the tool's accessibility for creating surveys and generating reports. One user shared their experience of gaining insights on new technologies in business and education by surveying community panels and generating revenue from sponsored surveys. Additionally, the product has supported clients in the entertainment industry by facilitating the building and maintenance of polished panel presentations. The feature allowing direct email communications with panelists has proven especially valuable in streamlining the process compared to standard company emails.
Flawless Cross-tab and Filtering: Users have consistently praised the dynamic report module's ability to cross-tab and filter data, with several reviewers highlighting this feature. This functionality has allowed them to easily analyze and manipulate data, providing valuable insights.
Versatile Export Formats: Reviewers appreciate the various export formats available in the report module, indicating that multiple users have found each format useful in their own way. The versatility and flexibility of these export options enhance the tool's usability for different needs.
Responsive Client Relations: Multiple users have commended the company's client relations, mentioning that they were always quick to respond to issues or provide additional help when needed. This responsiveness has contributed to a positive experience and efficient problem-solving for customers.
Clunky Survey Creation Process: Some users have found the process of creating a new questionnaire to be cumbersome, particularly when dealing with conditional factors in the logical flow. They have suggested that incorporating a visual representation of the logical flow and adding a description field for labeled areas would greatly improve the survey creation experience.
Non-Intuitive Survey Launch: Users have mentioned that launching a survey involves multiple steps that are not intuitive, especially when it comes to managing various dates. Simplifying these steps and making them more user-friendly would enhance the overall usability of the survey launch process.
Limited Customization Options: Users expressed their desire for greater customization options within Vision Critical's survey tool. They found it inconvenient that while some aspects of the product were customizable, others were difficult to modify. They also mentioned that making specific changes to meet their individual needs was often a challenging process.
Attribute Ratings
Reviews
(1-3 of 3)A nice alternative if you have simple needs
- Creates and delivers surveys easily
- Contacts panelists easily and quickly
- Report creation
- Survey response exporting
- n/a
- Sparq is great as a single tool to manage relationships with some of our most avid fans. It allows us to survey them, send emails, and provide information about how their feedback is being used.
- The survey programming platform has a little bit of a learning curve but is quite flexible and provides a good respondent experience.
- Vision Critical has greatly improved the reporting capabilities of the tool. It is quite easy to quickly generate custom cross-tab reports.
- The customer support, and the collaboration from our account team has been very good.
- I wish the product was more friendly to video surveys. It does support video, but there are restrictions on file size, and you can't maximize the size of the screen when watching a video.
- I wish the product was more customizable. We have taken several measures to make changes to customize the product for our specific needs. It has turned out well, but it hasn't always been a smooth process.
- I wish all of the reporting capabilities were rolled into one master reporting module. Within the tool, there are several different report areas. Each has its advantages, and like I said earlier, it is easy to generate quick reports. However, for more in-depth analysis, I sometimes want to use features from each of those report areas, and it would be very helpful if all the features I want were in one place.
If you are going to recruit people to answer surveys or provide feedback on an ongoing basis (re-contacting and engaging with the same people repeatedly), though, Vision Critical would be my #1 recommendation.
- Our use of Vision Critical's software has allowed us to dramatically increase the amount of research that we do, at a much lower cost. Since there is no incremental cost for each survey we field, we can ask many questions we wouldn't have been able to otherwise.
- Our use of an insights community has also sped up the research process, allowing us to write, program, field and report on a survey within only a few days.
- Because of the two advantages listed above, we have been able to listen closer to our customers' opinions.
- Qualtrics,Vovici,SurveyMonkey
Excellent Survey and Panel tool
- Very easy to learn. Everything is fairly intuitive.
- Great customer service. As I learned the software, I had lots of questions, ranging from survey methods to technological design questions, and Vision Critical provides a lot of online support, as well as personal support over the phone and online. They even created regular reports for us to show the health of our panels
- If you can see that you won't meet the number of responses you need, Vision Critical can help get your survey out to their very large panels and get your response rate up.
- Vision Critical easily integrates your panels/respondents and surveys into one tool - very manageable! You can easily see previous communications, surveys, newsletters, etc., and see response rates for certain segments, all in one tool.
- Some things on Vision Critical allow for customization, but other pieces seem cumbersome. Based soley on the survey piece of this software, I would rate it better than most basic online survey tools (surveyMonkey or Zoomerang), but not as customizable as some of the more advanced solutions (like Qualitrics)
- The tool in Vision Critical that allows you to see survey data and reports is unwieldy and complicated to use.
- Vision Critical has definitely lead to better customer service and allowed the company to give more to the customer than they expected, because VC is so efficient and easy to use.
- SurveyMonkey,Zoomerang,Qualtrics,Paper Surveys